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Digital & Automation

Useful automation, built around the customer experience.

AI is most useful when it has a clear task, suitable information and a defined role in the wider workflow. We help identify where conversational agents, personalization or assisted analysis can support your marketing and customer experience.

AI marketing & conversational agentsIllustrative working document
01Scope

What we can deliver

Deliverables describe available scope, not a fixed package. The agreement defines the final scope, timetable, budget and responsibilities.

  1. 01Use-case discovery and workflow scoping.
  2. 02Website and social-channel conversational-agent planning.
  3. 03Approved knowledge-source and response design.
  4. 04Human handoff and escalation workflows.
  5. 05Personalization and analytics applications where data supports them.
  6. 06Integration planning, testing and ongoing-review requirements.
02Approach

Start with one bounded use case and define what success means. Identify the data, channel permissions, integrations and human oversight it requires, then test the behavior before expanding the scope. Predictive analysis depends on data quality and validation; it is not a guarantee of future business outcomes.

03Questions

Before you brief us

Two things people often ask before the first conversation.

No. The scope should define supported questions, limits and the route to a human when a request needs judgment or cannot be resolved reliably.

Integration depends on available APIs, permissions and the agreed workflow. Supported actions are confirmed during discovery rather than assumed for every system.

Next step

Discuss anAI use case

Share a little context about your goals and timing. We will start with the brief and shape the next step around it.

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